6th March 2014, 10:16 AM
It is, but all the kids were wearing it, so they adopted it. I wouldn't be surprised if YOLO turned out to have been thought up in some marketing think tank too.
"On two occasions, I have been asked [by members of Parliament], 'Pray, Mr. Babbage, if you put into the machine wrong figures, will the right answers come out?' I am not able to rightly apprehend the kind of confusion of ideas that could provoke such a question." ~ Charles Babbage (1791-1871)