26th September 2004, 10:04 AM
http://www.gamespot.com/news/2004/09/25/...08839.html
Quote:RUMOR #3: The PSP will cost 33,000 yen--approximately $300.
Source: UK game site SPOnG.
The official story: "Official pricing for PSP has not been announced, and any information in this regard is only speculation."--Sony spokesperson.
What we heard: The SPOnG article attributed the price to a statement by SCEE German Managing Director Manfred Gerdes, but did not say where he said it or in what context. Regardless, Sony officials have been aggressively denying the comments attributed to Gerdes, contacting numerous online media outlets to say "we appreciate you not reporting on and perpetuating this incorrect information on your Web site." However, a $300 price point for the PSP is in tune with numerous analysts' predictions, which could mean that Sony's PR effort is more damage control than debunking. Then again, maybe not.
Bogus or not bogus?: Officially bogus--until Sony says otherwise.