13th August 2003, 3:31 PM
Luck? I suppose luck played a fairly large role for Sony. What with the Saturn launching early, and the N64 launching late. It did put them in a perfect pouncing position to take the #1 spot.
Though it was their killer marketting that allowed them to get to the #1 spot in the end. Strategic price drops (just before the N64 launch), announcing a platinum range (I believe just before the N64's first price drop), solid and funny commercial time, not to mention making an image for themselves that appealed to everyone, even adults.
Luck let them put their foot in the door, it was up to Sony to muscle their way in, though.
Of course, the same could be applied to the PSP's chances of dominating the handheld market. Nintendo released an excellent handheld (GBA) a couple of years ago. Sony plan to release their handheld which, let's face it, sounds pretty incredible. Which will surely promp Nintendo to start working on THEIR next handheld.
Now, with many developers already showing interest in the PSP (not to mention Sony's own internal developers who have really found their feet, quality wise this generation (imagine if a handheld Gran Turismo, or SOCOM, or whatever launches with this machine..), IF Sony somehow allow it to sport a long battery life, with their marketting, and being released some time before Nintendo can get their next handheld out, then it is a definate threat to Nintendo's reign. Though it will definately be hard. Probably more akin to Microsoft's long-term plans of toppling Sony from the #1 spot in the console market.
Though it was their killer marketting that allowed them to get to the #1 spot in the end. Strategic price drops (just before the N64 launch), announcing a platinum range (I believe just before the N64's first price drop), solid and funny commercial time, not to mention making an image for themselves that appealed to everyone, even adults.
Luck let them put their foot in the door, it was up to Sony to muscle their way in, though.
Of course, the same could be applied to the PSP's chances of dominating the handheld market. Nintendo released an excellent handheld (GBA) a couple of years ago. Sony plan to release their handheld which, let's face it, sounds pretty incredible. Which will surely promp Nintendo to start working on THEIR next handheld.
Now, with many developers already showing interest in the PSP (not to mention Sony's own internal developers who have really found their feet, quality wise this generation (imagine if a handheld Gran Turismo, or SOCOM, or whatever launches with this machine..), IF Sony somehow allow it to sport a long battery life, with their marketting, and being released some time before Nintendo can get their next handheld out, then it is a definate threat to Nintendo's reign. Though it will definately be hard. Probably more akin to Microsoft's long-term plans of toppling Sony from the #1 spot in the console market.
If i had a dollar for every time i ran out of hair in the middle of a spoon making contest id only eat your children with a side of slaw and THOSE ARENT PILLOWS!!