23rd November 2006, 5:46 PM
The only question is, how big should the price drop be to get the best effect... price drops are like a game -- everyone's waiting for the other person to go first before they do... while higher prices might help sales, it'll hurt profits, and no one likes that. So they all wait until one drops their price, when all of the manufacturers drop them in short order.
So then... GC dropped in price about six months after it came out, when the PS2 and Xbox dropped their prices too. Will it be about that long again, or will it be even less time? If you drop your price too soon early adopters get annoyed, but if the X360 Core goes down to even or below the Wii's price, how long could they hold it where it is before they drop it, with their "affordable price and cheaper than the competition" focus?
So then... GC dropped in price about six months after it came out, when the PS2 and Xbox dropped their prices too. Will it be about that long again, or will it be even less time? If you drop your price too soon early adopters get annoyed, but if the X360 Core goes down to even or below the Wii's price, how long could they hold it where it is before they drop it, with their "affordable price and cheaper than the competition" focus?
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