Okay there's this weird one with eggs, and "Sixaxis" in the background. I THINK it was attempting to talk about the motion sensing controls in Sony's controller. It begins. For all the work Nintendo put into their controller, it all comes to naught if Sony gets to the "average consumer" (the ones who have no idea what's been going on this whole time) with this new innovation (even if their's is half baked) first (that is, lets them know it exists first), all Nintendo's efforts will be for naught.
That said, Sony has no idea how to advertise any more. I have no idea what's going on here. There were spinning eggs, but at no point was it made clear to the average consumer that "Sixaxis" is a motion sensing controller.
So long as Nintendo has a large enough advertising campaign that it's made clear what their controller does, they have nothing to worry about from this.
Dark Jaguar Wrote:So long as Nintendo has a large enough advertising campaign that it's made clear what their controller does, they have nothing to worry about from this.
That's the scary part. Nintendo is terrible when it comes to advertising.
Indeed, but not too scary. PS3's commercials are just confusing. We know exactly what "Sixaxis" is, but no one this commercial is aimed at is going to.
Sony's commercials may be horrible and confusing, but so far there better than Nintendo's commercials for the Wii. You must have seen them by now.
I haven't seen commercials for either yet...
No I have not in fact. I don't watch much TV, and so the fact that I managed to catch all 3 of those PS3 commercials says something about the money Sony is putting into this (or it's chance, and well, grouping is to be expected in extremely large numbers, I said mix these mixed nuts! I see two almonds touching!). At any rate, I haven't caught a single Wii commercial, at all, except in a store display that reeked of "informercial". They really are playing this whole "for the non-gamer crowd" thing to the hilt. Everything about the commercial they had running in that store was directly intended for NOT our kind of people. If shorter versions of that are what I can expect on the telly, then at the very least Nintendo's ads actually describe the product, even with a pathetic skew of "and now for amazing astoundings" style to it.
I've seen PS3 commercials, but...
Quote:Sony's commercials may be horrible and confusing, but so far there better than Nintendo's commercials for the Wii. You must have seen them by now.
Yup, sure are...
Are completely nonexistent, that is. Good job, Nintendo... your advertising is as good as ever.
I know, it'll start up eventually, but still, is it really smart to let Sony advertise for weeks (or months, if you include the early stuff like those big posters or whatever) before your ad campaign even starts? I know that there's a lot of interest in the Wii, but not so much that people can be counted to hear about it without a significant amount of TV advertising. And that's something Nintendo has always been pretty bad at... I was worried about Nintendo's Wii campaign, and this isn't helping one bit...
Really I think their best bet is to just show clips of people just playing the system interspersed with direct feed footage of the games themselves for 30 seconds straight and then splash the system name on the screen. Do it in some modern art decco house of some sort if you must, but that's the most honest approach they could do. Well, it won't be entirely honest, because there will be a crazy camera flying around and tilting staring at a laughing bubbly "all American family", including grandpa, the whole time, but at least it'll say what the system does and the parts of the games they think are commercial worthy.
To be honest, I'm sick of commercials that just advertise the system in and of itself. I don't buy a system, I buy a tool that allows me to play games. Show the games!